In 2011, short hair became popular among Hollywood stars. Behind all the photos of short hair, a person named Anh Co Tran has also become famous. People call him the best hairstylist who can cut short hair. For a time, the tutorial "Tran teaches you how to cut short hair" became popular on the Internet.
Tran seems to have a knack for turning people into stars. Over the past seven years, he has customized hairstyles for many supermodels, and after changing their hairstyles, these people have become leaders in the industry. Tran also runs a salon called Ramirez-Tran with colorist Johnny Ramirez. The salon is located in Beverly Hills, the most wealthy place in Los Angeles. From Alexa Chung and Coco Rocha to Sophia Bush and Amy Poehler, he has styled almost every Oscar candidate you can think of on the red carpet. It's just that hairstylists are not as visible as fashion designers, and people often ignore their great achievements.
You will know from the name that Tran is Vietnamese. At the age of 4, he immigrated to the United States. Tran's childhood was very turbulent, and his family moved several times, finally settling in Southern California.
Talking about the starting point of his career, Tran said: "I didn't start with hairstyling, but with fashion." I studied Fashion Patterns at FIDM Art Institute in Los Angeles. However, after watching many fashion shows, Tran found that his eyes were fixed on the heads of the models instead of the clothes, and then he discovered his true interest.
Tran’s first job in the hair industry was as a colorist in the salon Toni&Guy. This was not a career that involved hands-on work, and it lacked a sense of accomplishment in creating an overall look. Tran insisted on learning how to style, so his boss asked him to attend several hair shows to learn. Unexpectedly, Tran made amazing progress, and the boss soon realized that Tran had a talent as a hairstylist.
However, for the transition from barber boy to celebrity hairstylist, Tran must thank social media, although he himself did not realize that he was a very good fan attractor. It all happened after he cut the hair of supermodel Coco Rocha. He filmed the video of the haircut and uploaded it to Instagram. Rocha's fans came to like it one after another. That was the first time Tran felt the power of social media.
The reason why Tran attracts fans is not difficult to see. The first is that he is good at borrowing celebrities, but he also likes to post before and after comparison pictures. Although he uses words such as "refresh" to describe the photos, in fact, they are essentially Before and After. There is no picture that can please netizens more than this.
Tran now has 150,000 Instagram followers, which is outstanding in the hair industry. He realizes that social media is a great place to build a brand, so he occasionally posts his salon and communicates his hair philosophy. Tran said his secret is to "live at the ends of your hair." To put it bluntly, you can't just regard your hair as hair, but as a part of your lifestyle, which represents your life value and attitude towards things.
Social media makes the work of hairstylists public, which also allowed Tran to start a new business-training. His new project ART has been opened in different cities, which is quite similar to the traditional craftsmen's eagerness to recruit apprentices.
