Christian Louboutin’s first new perfume launch
In the past two decades, Christian Louboutin has made a name for himself with his iconic "red-soled high heels" and gained a lot of fans. In the past two years, Christian Louboutin has entered the beauty industry and successively launched unique awl-shaped nail polish and lipstick, which has consolidated its fashionable and individual status. This year, at the beginning of September, the fashion week, Christian Louboutin announced its official entry into the perfume industry with three new perfumes. Now it can truly make you beautiful "from head to toe".
From the perspective of appearance design, the foldable curved surface and twisted gradient glass, like the brand's past products, have captured certain characteristics of women for personalized presentation. This time it captures the softness of women - the vital but gentle water flow. Christian Louboutin said he hopes to allow women to use these perfumes to express unknown stories of the past, or to use fragrance to tell some little secrets.
In terms of fragrance, Bikini Questa Sera, which is inspired by the Egyptian sunset, has floral notes of tuberose and jasmine, Tornade Blonde, which is pomegranate red and gradient gold, smells like freshly picked red roses, and Trouble in Heaven, which has a mysterious purple feel, has oriental notes of patchouli and tonka beans.
Three perfumes are already on the market. The specifications are 80ml EDP (light fragrance) and the price is 215 pounds, about 1920 yuan.



Jay Chou and Shawn Yue collaborate again, but this time it’s clothes
The PHANTACi x MADNESS joint series is the first collaboration between the two brands' managers Jay Chou and Shawn Yue after "Initial D", and they both personally took product photos for this joint series. In terms of creation, the PHANTACi in the eyes of Shawn Yue and MADNESS was used as the design blueprint, using MADNESS's simple style and PHANTACi's persistence in details and materials to finally design this joint series.
The series includes black and white T-shirts, with the two brands’ logos printed on the front and the slogan “Never Give Up” on the back; long and short sweatpants, simple but with iconic embellishments; and a baseball cap in collaboration with New Era. The PHANTACi x MADNESS joint series will be officially launched on September 10 in PHANTACi stores and online stores.









LAMY x LINE FRIENDS new joint design
LINE FRIENDS, Asia’s number one money group, continues to launch cooperation models with brands non-stop, and we have been following closely to buy them. Following the first successful collaboration with LAMY, the second collaboration will be launched this year, called BROWN in the RED, with a very straightforward red theme.
In addition to the regular LAMY pen, ink absorber and disposable water cartridge, the set also has two brown bears that can be put into the pen cap for decoration. It will be released on September 8, priced at about 400 yuan.






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